Monthly Archives: November 2014

The Silver Lining in SEO for Any Business

The Silver Lining in SEO for Any Business

A majority of website owners dread the search engine optimization (SEO) process. This is because they perceive SEO as being tough to achieve results with and too slow in results delivery. Again, most people do not even understand what this optimization entails, with most even expecting instant results hence the largely popular notion that it…

Why Google’s Penguin 3.0 Will Bring Tears to Your Eyes

Why Google’s Penguin 3.0 Will Bring Tears to Your Eyes

Just recently, Google released yet another of its now dreaded updates to its search algorithms. This time round, it had the name Penguin 3.0. Although this leading search engine downplays this update as a ‘refresh’ update to its previous updates, you can be sure that a majority of website owners will have tears in their…

Is Google’s Penguin 3.0 Update the Final Blow to Websites with Poor Link Profiles?

Is Google’s Penguin 3.0 Update the Final Blow to Websites with Poor Link Profiles?

Google search engine has continuously fought to encourage relevant content and penalize regurgitated and plagiarized content in its search results. To reinforce this, we have seen updates in its search algorithm, which include Google Panda, Google Penguin, Google Hummingbird and now the most recent Google Penguin 3.0. Relevance, Authority and Quality All these updates have…

2 Things You Need To Know About the Google Penguin 3.0 Update

2 Things You Need To Know About the Google Penguin 3.0 Update

Over the past few years, Google has caused panic to website owners via its hard-hitting search algorithm updates. There was the Google Panda, Penguin and Hummingbird updates. All these had significant results that resulted in some websites diminishing in to the oblivion, while others rose in the rankings significantly. It is for this reason that…