4 SEO Myths You Should Not Carry Into 2017

4 SEO Myths You Should Not Carry Into 2017

Search engine marketing is one of the most important aspects of online marketing, and certainly one of the least understood fields for non-tech savvy business owners and managers. As a result, it has been subject to many misconceptions, including the fact that you don’t need it as much as your SEO expert wants you to…

5 Services Your SEO Expert Must Offer

5 Services Your SEO Expert Must Offer

If you are still sitting on the fence about search engine optimization (SEO), it is time to reconsider your stance. The recent Google algorithms and ongoing developments in online marketing indicate that any website that is not optimized for search engines will remain in the periphery. If you are a website owner it is important…

6 Tips to Become an Established SEO Expert

6 Tips to Become an Established SEO Expert

If you are looking for an interesting career path, it is time to explore the world of online marketing. One of the most important realms in internet marketing is of course search engine optimization (SEO). As competition for internet traffic and search engine ranking increases, the importance of SEO continues growing.  Previously, anyone with inkling…

7 Mistakes Every SEO Expert Should Avoid

7 Mistakes Every SEO Expert Should Avoid

Search engine optimization (SEO) is becoming increasingly important in online business marketing. If you are a website owner, you need to appreciate the importance of creating an online presence not just by building a website but also through optimizing it for search engines. If your site is not ranking on search engine result pages (SERPs)…

7 Site Performance Optimization Tools for Successful SEO Expert

7 Site Performance Optimization Tools for Successful SEO Expert

Website performance optimization should be a priority for every marketer.  You might have a fantastic-looking website but if it is not converting, then you won’t meet your business objectives. With the increasing online competition, you must provide an excellent user experience to increase click-through-rate and also boost conversion.  If your site visitors are finding it…

Understand What SEO in 2017 Means for the SEO Expert

Understand What SEO in 2017 Means for the SEO Expert

As the New Year begins, we can appreciate that search engine optimization/marketing and content marketing have come closer to being the same thing. With more than 80 percent of all marketers admitting to using content marketing as part of their online strategy, businesses that are still lagging behind may just be kicked off the curb…

The Most Important Reasons for You to Use Google Analytics

The Most Important Reasons for You to Use Google Analytics

Google Analytics is regarded as a brilliant tool that could be used for effectively monitoring the progress, as well as, the performance of any website. Google Analytics is essentially a free tool that could be utilized for tracking information about how the visitors to a specific website are interacting with it. Google Analytics is mandatory…

Email Marketing: 5 Strategies to Increase CTR

Email Marketing: 5 Strategies to Increase CTR

Email marketing is one of the most cost effective and result oriented online marketing techniques applied by both small and large enterprises to reach customers across the globe. One marketing research firm estimated that in 2017 total 225 billion emails will be sent for promotional purposes. So, you can imagine that it will be very…