Growing your traffic can be tough.
But this WordPress SEO checklist will give you the 20 most impactful tips to help you rank higher and get more organic traffic.
1. Do your research with keyword tools
Tools like Google Keyword Planner and Moz’s Keyword Explorer can help you research and find the right keywords for your website.
2. Optimize your title tags
Your title tags are one of the most important on-page SEO factors. Make sure you include your target keyword and that your titles are no longer than 60 characters.
3. Optimize your Meta descriptions
Meta descriptions are another important on-page SEO element. Write compelling descriptions that include your target keyword and that are no longer than 160 characters.
4. Use header tags
Header tags help break up your content into easy-to-read sections. Use H1 for your title, H2 for your subheadings, and H3 for your smaller sub-subheadings.
5. Optimize your images
Make sure to include keywords in your image file names and fill out the alternate text field with a brief, keyword-rich description of each image.
6. Add internal links
Linking to other pages on your website helps search engines understand what those pages are about and can also help users navigate your site more easily.
7. Publish high-quality content regularly
One of the best ways to grow your traffic is to publish high-quality, informative content on a regular basis. Try to aim for at least 1-2 new articles per week.
8. Promote your content
Once you’ve published a new piece of content, be sure to promote it on social media and other websites. This will help get the word out and bring more visitors to your site.
9. Install Google Analytics
Google Analytics is a free tool that allows you to track your website’s traffic and performance. Be sure to install it on your site so you can keep an eye on your progress.
10. Use Google Search Console
Google Search Console is another free tool from Google that offers valuable insights into how your website is performing in the search results.
11. Monitor your website’s speed
Site speed is a ranking factor for Google, so it’s important to make sure your website loads quickly. Use tools like Pingdom and GTmetrix to test your site speed and find ways to improve it.
12. Fix broken links
Broken links can hurt your SEO and frustrate users, so be sure to fix any that you come across on your website.
13. Improve your mobile experience
With more and more people using mobile devices to access the internet, it’s important to make sure your website has a good mobile experience. Use Google’s Mobile-Friendly Test tool to see how your site stacks up.
14. Use social media
Social media can be a great way to promote your content, build relationships with other influencers, and grow your traffic. Be sure to post regularly and interact with others in your industry.
15. Implement Google Authorship
Google Authorship is a way to link your articles to your Google+ profile, which can help you stand out in the search results and attract more clicks.
16. Build backlinks
Backlinks are links from other websites to yours. They’re an important ranking factor for SEO and can help improve the visibility of your website.
17. Guest post on other blogs
Guest posting is a great way to get your name and content in front of a new audience. Find blogs in your industry that accept guest posts and pitch a topic that would be a good fit.
18. Participate in online forums
Forums can be a great way to build relationships with other people in your industry and grow your traffic. Find relevant forums and participate in the discussions.
19. Claim your local listings
If you have a brick-and-mortar business, be sure to claim your local listings on popular directories like Google Places and Yelp. This will help improve your visibility in the search results.
20. Optimize for voice search
With the popularity of digital assistants like Siri and Alexa, it’s important to optimize your website for voice search.
By following the tips above, you can help improve your website’s SEO and start driving more traffic to your site. Just remember to be patient – it takes time to see results from SEO. But if you keep at it, you’ll eventually start to see a difference in your traffic levels.