Monthly Archives: May 2016

Where Should You Publish Your Press Release?

Where Should You Publish Your Press Release?

Web marketers utilize many forms of business promotion and brand building techniques to grab the attention of consumers as well as prominent media houses. One such frequently applied and time-tested technique of business promotion is press release writing. Press releases are posted online by various corporate houses to disseminate information about the company and make…

Mobile Travel Search Redefined by Google: Will It Impact Your SEO Strategy?

Mobile Travel Search Redefined by Google: Will It Impact Your SEO Strategy?

Google loves to surprise the SEO professionals and web users by pushing new algorithm updates and making changes to its User Interface. Last month, a couple of weeks ago, Google completely redesigned its travel search interface for mobile/tablet users. After this redesign, if you search for a long tail destination keyword, Google will offer a…

How to Take Advantage of Your Competitors to Enhance SEO

How to Take Advantage of Your Competitors to Enhance SEO

There are millions of websites in the World Wide Web and the numbers are increasing each day. If you search for any keyword, you will see at least one hundred websites offering that particular product or service. You can either feel hopeless, as the competitors are driving the traffic away from you and pushing your…

Google Toolbar: Bid Adieu to PageRank Data

Google Toolbar: Bid Adieu to PageRank Data

SEO professionals use a wide variety of tools to do their job efficiently as well as quickly, and one such important tool in every search engine optimization expert’s arsenal is Google Toolbar. While Google Toolbar offers plenty of facilities that influence SEO strategies, the most sought after feature was PageRank. Why “was” and not “is”?…

Google Analytics 360 Suite: Discover What You Can Do With It

Google Analytics 360 Suite: Discover What You Can Do With It

Google’s primary source of income is the online advertisement and thus, they keep launching new products to help marketers target their potential customers as accurately as possible. In order to bridge the gap between marketers and consumers, Google recently launched a new product called Google Analytics 360 Suite. The Suit is mainly for large organizations…