Trained SEO experts know how essential user-engagement is for a business website. If visitors do not land on your site or click away after visiting your home page soon, your rankings will drop in Google’s search results. There is no doubt about the same. Today, every search engine wants to provide the best user experience to the visitors. Google wants to provide users with the best information or answers when they visit a business website. If Google finds that your site is not serving the purpose, it will push down your website deeper in the SERPs and replace your site …
Month: May 2019
How to Get Your Global SEO Bang on Target and Come out a Winner
SEO is optimizing your web content to increase its visibility in search engine rankings. Global SEO is the same process repeated for different countries or regions for better online visibility to the relevant audiences. It comprises of multiple techniques like creating content specific to the preferences and requirements of audiences of different countries as well as optimizing the content for the main search engines of those countries individually. Just like in general SEO, even for global SEO, you will need to take in account optimization for site loading speed, keywords, backlinks, UX, sitemap, and schema markup in addition to listing …
What You Must Know about Dwell Time in SEO
Dwell time is one aspect that is mentioned in many social media sites, articles, guest blogs, and conferences. However, many misinterpret it in the industry. Does Google value it? Does it affect ranking? If yes, how does it affect your business website? According to an article published on https://searchenginewatch.com, it looks like Google is rewarding sites that have higher dwell times with top positions in the search engine results pages (SERPs). Before we delve deeper into the subject, let us understand what dwell time is in SEO. Dwell time is the total time a visitor spends on a web page …
Discover the Things You Must Do after an SEO Audit
The first step towards increasing the organic search visibility of a business website is an SEO audit. When it comes to an audit, it tells you about your past optimization strategies and techniques. These reviews are done elaborately and focus on things like on-page and off-page SEO and technical optimization. According to an article published on https://www.searchenginejournal.com, a website analysis denotes the use of a few keywords and in-depth study of keyword performance and competitor analysis. With all such efforts, you expect a greater return on your investment when you invest dollars for an SEO audit. You want your website …