Monthly Archives: October 2015

How to increase your small business impact on the web in three ways

How to increase your small business impact on the web in three ways

Small businesses are characterized by tight budgets, using which they need to compete in a highly saturated business environment. As a result, they often fall prey to SEO scammers, resulting in declines and penalties instead of boosts. So, how does a small business owner make it through the think forest of social media, online marketing…

How to Create Hummingbird Friendly SEO Content?

How to Create Hummingbird Friendly SEO Content?

Whenever Google releases an algorithm update, the search engine experts start making changes in their strategies to avoid penalization and maintain SERP ranking of the site. Content writing is an essential part of SEO because promotional content on web pages and informative guest posts in various sites build the brand image of a company. Google…

Google vs. Apple: Who Will Control the Future of SEO?

Google vs. Apple: Who Will Control the Future of SEO?

A decade ago, if you had to launch your business online, websites were your only option to gain recognition and money. However, with the launch of mobile operating systems such as iOS and Android, and their extremely rich app stores, things have changed quite a lot in the past 3-4 years. Nowadays, companies are moving…

Bridge the Gap between Social Media and SEO

Bridge the Gap between Social Media and SEO

Over the past few years we have noticed the evolution of social media sites and their impact on SERP ranking. Nowadays, if you search for any famous brand, for example, Coca Cola or Reebok, then links from Facebook, Twitter and other major social media sites will surely pop up in the top 10 results. Search…

Are You Sure that You Are Hiring the Right SEO Consultant?

Are You Sure that You Are Hiring the Right SEO Consultant?

No matter what type of business you own, it is important to invest in search engine optimization to get noticed by the potential customers.  SEO is a complex task and requires extensive experience for successful execution. Hence, you should hire a seasoned SEO expert for your website optomization campaign. Now, when you search for “seo…

4 Myths about Link-building that are ruining the arena

4 Myths about Link-building that are ruining the arena

Link building is an effective SEO strategy when applied correctly. However, without understanding, link-building can be easily misused, resulting in further decline that will affect everyone negatively. The following are some propagated myths, which we must get away from if we’ll safeguard the future of linking as an SEO strategy. Quantity is as important as…